Full Time Position/ Hybrid
Marketing Manager
! Position open!
Would you like to write stories on families like the Sailing la Vagabonde from YouTube?
Do you have a keen interest in travelling and exploring the world?
Is creating content and planning strategically second nature to you?
Would you like join an small international team and have a key role and say in marketing activities?
Job description
Yacht-Match Group is looking to employ a Marketing Manager with exceptional coordination and managerial skills, a keen interest writing and content planning, as well as in-depth knowledge and understanding of marketing in a new digital age.
The Marketing Manager will represent our brands within the Yacht-Match Group and will drive strategies to increase product and service awareness by observing the market, competitors, and industry trends within the leisure marine market and luxury travel industry.
Your responsibilities will include generating and executing marketing plans, coordinating marketing events, managing the day-to-day duties in the marketing department and liaise with the sales department, as well as creating engaging advertisements, emails, and promotional literature, driving strategic messages to key internal and external role-players, and meeting marketing and sales human resource objectives.
You will have excellent interpersonal and communication skills with the ability to multitask and adapt to a fast-paced environment.
To ensure success, you are expected to be a strategic thinker, innovative, organized, and self-governing and naturally self-motivated with a keen interest in marketing and how to create a competitive edge, working well under pressure, and a natural manager and coordinator. To succeed in this position and to fit into to the team, it’s a requirement that sailing is your interest and that you have done some sailing in the past.
Responsibilities:
- To operatively manage and coordinate the marketing efforts and insure it follows the brand book- and communication strategy.
- To adopt an agile approach and continuously contribute to improve the marketing strategy and positioning of the brand its branches and further develop the brand outreach and adopt changes where needed.
- Mange the go-to-market strategy and work with external collaborators and internal stakeholders to implement the group communication strategy and marketing strategy.
- To further develop and carry out the marketing activities and create a strategy for the groups’ various sales & marketing channels that also includes media outreach and social media content creation.
- Together with an external agents/ collaborators: Research and write engaging content and press releases, and content for the company website, sales material and brochures, advertisements, storytelling, editorial pieces, case studies, infographics, magazines, blogs, and newsletters.
- Arrange and coordinate press conferences, and plan sales and marketing events internationally.
- Work with key internal role-players to brainstorm content ideas, in line with the company’s strategy and in support of various brand initiatives.
- Support and evaluate results of communication & sales campaigns with the team.
- Build and maintain relationships with media and key external role-players.
- Promoting the company's existing brands and introducing new products to the market.
- Researching and developing marketing opportunities and plans, understanding consumer requirements, identifying market trends, and suggesting system improvements to achieve the company's marketing goals.
- Gathering, investigating, and summarizing market data and trends to draft reports.
- Supporting the sales team with Implementing new marketing plans and advertising.
- Maintaining relationships with important external partners by making regular visits, understanding their needs, and anticipating new marketing opportunities.
- Staying current in the industry by attending educational opportunities, conferences, and workshops, reading publications, and maintaining personal and professional.
For all of the open positions we have listed online at the various branches of Yacht-Match Group, we are asking that you have an interest in sailing and/or have had working experience in the leisure marine industry.
Requirements:
-
University Bachelor’s degree in communications, journalism, public relations, or a related field (essential)
Or:
University Bachelor’s degree in marketing, digital marketing, marketing and business, e-commerce and content management, or a related field (essential) - A minimum of 4 years’ experience in a marketing position, communications, sales, business project management, strategy development, or a related field (essential)
- Excellent written and verbal communication skills in English (essential).
- A portfolio of work available for review and referrals (essential).
- A genuine sailing interest and/or history of sailing
ADVANTAGEOUS
- Master degree in marketing, business management, journalism, or a related field.
- Works well under pressure and meets tight deadlines.
- Highly computer literate with capability in email, CRM tools such as Hubspot or Active Campaign, MS Office, and related business and communication tools.
- Experience in management or marketing coordination or project management may be advantageous.
- Knowledge of data analysis and report writing.
- Experience in advertising and campaign management may be advantageous.
- Strong analytical, organizational, and creative thinking skills.
- Content writing experience for all media platforms.
- Proven social media and networking expertise.
- Strategic and creative mindset.
- Interested in traveling and prefers an hybrid working environment/ position.
NON-ESSENTIAL:
- Excellent written and verbal communication skills in Swedish (non-essential).
- Excellent written and verbal communication skills in French (non-essential).
- Experience in marketing or sales in the nautical leisure marine industry or luxury traveling industry might be advantageous (non-essential).
About the Position:
For all of the open positions we have listed online at the various branches of Yacht-Match Group, we are asking that you have an interest in sailing and/or have had working experience in the leisure marine industry.
Your application is for a fixed position with an immediate start. Salaries will be discussed per individual basis with bonus and applicable incentives. We will be accepting applications on a continuous basis and will favour the possibility to start with immediate effect.
The position is an remote hybrid working environment, where you are welcome to visit one of our offices if possible. We will have regular team events and business events in Europe and some outside of Europe which means that you will be welcome to join us. You will be asked to join (mandatory) at least three of these events per year including team-training and kick-off events.
You will be joining a marketing sales team with external stakeholders and external collaborators. The marketing department is relatively new and therefore adoptable.
No longer hiring
Application Process:
As we are accepting applications and carrying out interviewing candidates on an ongoing basis, we would like to inform about our interview process.
The process of getting to know you and vice-versa can best be explained in six steps
- Getting to know meeting (30 min)
- A closer look at the job description: Personal Letter
- Follow up Meeting: First Selection Process
- Case Study – work sample
- Follow Meeting: Review the work sample
- End of the Qualifying Process
How to apply:
No longer hiring
! Position open - applications accepted july & august!
Still interested in joining the Yacht-Match Group
Please use the form as usual below and we will be sure to save your application and interest next time a position opens up.
Thank you for considering us and for taking the time to introduce yourself!
Please apply for this position as Marketing Manager by providing your full CV accompanied by a personal letter.
Viktor van Savooyen
Co-Founder and Sales/Marketing Director
